Our Services

Branding, Rebranding, Repositioning

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Digital Marketing

With our Digital Focus. Measurable Results approach, we bring precise messaging, strategy and timing to every campaign for optimal results.

Email marketing

Get better email marketing results.

  • Deliver relevant content to the right people.
  • Increase conversions with well-timed emails.
  • Create dynamic content personalized to your consumer segments.

Paid advertising

Focus on getting results, not buying airtime.

  • Increase conversions with results-oriented ad buys and engagement through multiple platforms.
  • Remarket to the right people at the right time.

Marketing automation

Advertise with plug-and-play ease.

  • Fuel automation with robust website tracking.
  • Connect your paid advertising to automation tracking.
  • Ease the burden of contact points through automation.

Branding, Rebranding, Repositioning

Your brand is your baby. Let us help grow it. Whether it’s a full rebrand or scaled-back brand refresh, MarketMatch creates and brings brands to life at all touch points.

Branding

We are financial branding experts.

  • A brand refresh can take your current brand to the next level.
  • We can update tired branches and realign them with your brand.

Research

We offer in-house and market research and data deep dives.

  • Our research includes comprehensive buyer personas, buying habits and opportunity gaps.
  • Get a SWOT analysis on staff capabilities, key differentiators and market opportunities.

Brand Creation

Our process is based in research and driven by results.

  • We develop positioning and market differentiation using our brand standards guide to ensure consistency.
  • We will create or refresh your mission, vision, values and personality.

Staff Training

We promote team buy-in, excitement and brand fluency.

  • We offer unique training developed to support the brand.
  • Our marketing materials help explain new aspects and educate staff.
  • Our frontline sales tools help staff better execute brand/marketing objectives.

Facility Branding

Integration is key.

  • We help bring your brand to life through your facilities.
  • We partner with design/build firms to enhance usability and connected facilities.
  • We ensure connected omnichannel experiences across physical,
    digital and personal touchpoints.

Strategic Planning

Get the map AND the guide. It’s the ultimate marketing two-fer. We create a plan and help you execute it, from start to finish, for maximum results.

Strategic marketing is all about the three Rs

Results, results, results.

  • Our marketing is results oriented and strategic.
  • Our proven track record for success is backed by an ROI guarantee.

Marketing as a team

Synergy at its productive best.

  • We fit right in and work side by side with your existing team.
  • We’re invested in your organization’s success.

Marketing process management

Crossing the Ts and dotting the Is.

  • We have a proven track record of process-management success.
  • All principals have worked in the financial industry to understand financial marketing.
  • We analyze the data so you don’t have to and make results-driven recommendations.

MarketAcuityTM Advanced Segmentation

Increase customer/member engagement using marketing data that is a hundred times more predicative than age and income.

Get more refined segments and better message targeting based on data-driven Motivation IntelligenceTM. Using Psympl’s advanced data analytics model, which was derived from a national consumer research study, MarketMatch crafts tailored experiences and messages based on the values, beliefs and decision-making triggers of your members/customers, not the usual assumption based on traditional segmentation factors.

Personalization

  • Move beyond basic demographic segmentation messaging to hyper personalization.
  • Five proprietary psychographic segments are based on advanced data analytics.
  • Get messaging crafted one-to-one that leverages decision-making triggers and motivational intent.

Targeting

  • Crafted 360-degree messaging is highly relevant to target audience.
  • Heat-map markets and branch locations allow for personalized targeting.
  • Access a nationwide database of the entire U.S. population, ages 18 and up, with proprietary psychographic segment code.

Efficiency

  • Append the psychographic segment codes into your MCIF/CRM.
  • Craft messaging options for all channels with the built-in AI Psymplifier.
  • Narrow your messaging focus to one-to-one.

Relevancy

  • Personally relevant messages increase engagement.
  • Messaging is based on motivational intent and decision-making triggers.
  • Individual message delivery is based on psychographic preferences.
Go Beyond Demographics — reach people where it matters

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Let’s Work Together

Let us help tell your incredible story with our award-winning creative.