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Focus on Relentless Pursuit of Consumer Satisfaction

We’re all familiar with Amazon. The company Amazon, whose owner is the richest man in [...]

Put Your Money Where Your Customer Is

We learned from “You don’t compete with Wells Fargo’s customer experience, you compete against Amazon!” that, [...]

Do Consumers Leave Banks Because of Fraud?

If you had to take a guess at the top five reasons people leave their [...]

Intentions and the Brand Foundation

Creating a successful brand is no different than a psychologist helping an individual to be [...]

A Valuable Lesson From Shark Tank

My wife and I have been on a kick of watching ABC’s Shark Tank past [...]

You don’t compete with Wells Fargo’s customer experience, you compete against Amazon!

SUBSCRIBE TO THIS FINANCIAL MARKETING BLOG Forrester research found that 78% of consumers who feel positively [...]

Work Your Ass Off to Grow Like a Rock Star

SUBSCRIBE TO THIS FINANCIAL MARKETING BLOG I spent last weekend at a four-day music festival and [...]

Want to Head Over to the Bank for Coffee?

Have you seen the new commercials from Capital One Bank? You know the one – [...]

Why You Smile in Selfies: A Marketing Lesson

SUBSCRIBE TO THIS FINANCIAL MARKETING BLOG Have you ever noticed that portraits from the 1800s seem [...]

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