All Items are scored on a 1-10 scale, 10 being highest. Total score will be between 1-100
- Objective is well defined
- Objective is Measurable
- Objective’s potential impact
- Institution’s understanding of their target audience.
- How well is the Persona defined?
- Projects “Big Picture” ties into the institution’s stated objective
- Project’s potential impact on customers/members
- Project’s potential impact on community
- Project’s potential ROI Impact
- Project is critical to the future of the institution.