You’re Marketing Your Auto Loans All Wrong

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On a beautiful morning last fall, I dropped my daughter off at [...]

Trash Your Paper Brochures

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Along with a few co-workers, I’ve spent the better part of this [...]

Checking Site Visits Up 525% and 214.45% ROI

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It Pays to Measure! A client launched Kasasa Checking on September 1, [...]

What is the ROI of Your Brand

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Your brand is the personality, heart and soul of your institution. It [...]

Looking Past Millennials to Gen Z – or iGen

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The oldest members of iGen will be old enough to start drinking [...]

4 Tips to Get More Loan At Bats

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In baseball, the more at bats you get, the more hits you’re [...]

Have Your Auto Loans Increased 50% Since April 2011?

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In this economic environment, loans are king. And for most of our [...]

Meditation and Marketing (or Buddhism and Banking)

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There is a common misconception that the goal of meditation is to [...]

Hillary and Donald’s Plans for Community Banks and Credit Unions

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Lost among the scandals, name calling and sexual exploits of this Presidential election [...]

Millennials Have Less Sex. What it Means to Your Marketing.

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If you wanna be in marketing, you need to understand people.  And [...]

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