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4 Tips to Better Video Marketing

43% of people want to see more video content from marketers? 45% of people watch [...]

Doing More with Less: Write Better Ads for Digital and Today’s Audience

When was the last time you looked at an ad and said, “Wow, that’s really [...]

What’s a Good Digital Marketing Budget?

Surprisingly (or maybe not surprisingly), this is a question that we at MarketMatch field a [...]

In a Digital World, Paper Isn’t Dead

It’s a digital world.  We bank online … do our taxes online … find dates [...]

The Daffodil Principle and Your Office Environment

I recently attended a talk by Amita Schmidt, a meditation teacher. In her talk, she [...]

What Will Banking Look Like in 2020?

A lot has changed in the past three years, hasn’t it? Just 1096 short days [...]

Marketing is Like a Utility – Don’t Be Like This Car Dealer

I wish I had a dollar for every time a talk over beers gave me [...]

Is Your Management Style More Like an American or Asian Parent?

In the classroom or in the office, we all want our kids and staff to [...]

Marketing Integration and Measurement

With all marketing, the key to success in today’s economy is integration and measurement. With [...]

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