About Eric Gagliano

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So far Eric Gagliano has created 195 blog entries.

“We’re Overthinking Millennials” and “Millennial is the M-Word”

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You know conversations are GREAT when they stick with you for a [...]

Executive Branding: More Important Than Your Logo

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Executive Branding. It’s a hot trend in B2B marketing and something your [...]

Are Online Only Banks Your True Competition?

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You can’t be the nation’s best bank and credit union marketer without [...]

“Hippies” to Mom and Dad; Tie-Dye to Ralph Lauren

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As a lifelong Marketer, I’m fascinated by sociology and the world events [...]

Will Someone please give me a small business loan?!?

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Why do banks make it so hard to do business with them?!?! [...]

Answer Questions with Questions

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Imagine walking onto a used car lot and telling the man in [...]

Dear Banks and Credit Unions, Don’t Insult Me!!!

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So, I’m in North Carolina, walking into about 30-40 branches for a [...]

Tell an $8 Million Story!

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If you were paying $166,667 per second for an ad, what would [...]

Checking Site Visits Up 525% and 214.45% ROI

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It Pays to Measure! A client launched Kasasa Checking on September 1, [...]

What is the ROI of Your Brand

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Your brand is the personality, heart and soul of your institution. It [...]

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